Managerial Economics is designed for undergraduate students of UiTM. It coversthe topic of demand, supply, production, cost, and market structure. The textbookaims to illustrate the key decision-making problems encountered by managers in allaspects of problem-solving. Each chapter begins with basic economic concepts andprinciples before walking the students through how economic problemsencountered..
This eBook of
Managerial Economics: Economics for Business and Management is primarily prepared as a
basic and quick reference for undergraduate students of UiTM. The scope of this study integrates the
microeconomics theories with business practice. It contains the basic
microeconomics theories, explanations, illustration, and problem-solving that
business entities and/o..